• Skip to logo
  • Skip to navigation
  • Skip to 98point6
  • Skip to punkunfutz
  • Skip to inmigration
  • Skip to museum of the city of new york
  • ¿mellevas?
  • columbia aging center
  • Skip to footer
Inclusion Logo | Link that goes to the homepage
  • Services
    • Impact Branding & Design
    • Workshops & Offsites
  • Our work
    • our work
    • case studies
  • Podcast
  • ideas
  • About
  • get in touch
SHARE

Chomp

What does an impact brand need?

Impact brands are committed to:

  • Bringing their impact to life with integrity
  • The brand’s integrity manifests in its partnerships, (what else?)
  • The brand has an impact inside, outside, locally, and globally
  • Must embody their values. For example, one of Chomp’s values is “relentless innovation”

How can a rebrand help set the stage for a massive paradigm shift? 

As a name and brand, Impact Bioenergy had credibility, but it did not represent the truly transformational process of converting food waste into energy. Rather than telling a unique, industry-defining story, the existing brand spoke in generic terms.

That’s why we needed to ensure that the new name and brand would communicate:

  • What it is: A vital vessel for renewable energy.
  • How it works: Transforming food into raw power.
  • Overall impact: Bringing balance back to Earth.

In reimagining anaerobic digestion with Chomp through our ActionLabs, we helped the brand drive home its mission and bring it to life by naming and redesigning its brand identity platform. We also drafted the brand voice and nomenclature for multiple audiences, from corporate stakeholders to local government and community leaders (not an easy task).

We are so grateful to be so lucky to co-create with the great partners on the Chomp Team!

Make sure to check out all the brilliant work that Chomp is doing and the impact it is having.

 

Results

Chomp just rolled out the new brand — as it continues to build its team and expand its manufacturing capacity to grow and scale its positive impact. 

Do you need to rebrand for impact? Let’s talk.

 

  • energy
  • foodwaste
  • impact
  • brand identity
  • logo
  • strategy
chomp blue logo on a concrete exterior all
  • gradient from deep blue to sky blue with the Chomp logo drawn in white over it
  • 3 recycling trashcans with the chomp logo

Ready to make an impact? Book a time, and let's talk.


Analogous is a Minority and Woman-Owned Business Enterprise.

stay connected. get our monthly tips

© 2025 StudioAnalogous.