economic cycle research institute

Ahead-of-the-curve calls. Indispensable investment service

ECRI is the world's leading authority on business cycle. We developed ECRI's digital strategy with the following outcomes in mind: deliver ahead-of-the-curve calls and high touch member experience to investment managers, policy makers and the c-suite, educate prospects and media and deliver qualified leads. Through our redesign, we achieved these outcomes and created a powerful marketing and business platform, particularly for clients. Notably, we designed a member-only dashboard and analytics experience that the c-suite and investment managers have told us it is highly usable and critical to their decision-making.

Results

Our CMS has reduced publishing time by more than 50%.